Illoom Balloon

Illoom Balloons are coloured balloons illuminated by built in LEDs and have been carefully designed for safe use by children. The Illoom Balloons can also be branded with a corporate logo and used as an eye catching lure at marketing events.

Launch Project

The Challenge

Seatriever came to us during the hectic time of the launch of the all new Illoom Balloons product range. The Illoom Balloons website needed to stimulate demand for the newly launched Illoom Balloons. Seatriever also wanted the Illoom Balloon website integrated into a single content management system with two other websites.

Project Image

The Solution

A basic website was put up whilst the integrated development was in progress so that the product had a continual online presence. The design for the Illoom Balloons website is dark to make images of Illoom Balloons stand out and areas of the website illuminate as users navigate in order to illustrate how bright and exciting Illoom Balloons are.

Project Tools

These are some of the tools we used for the production of this project:

IgnitionPhotoshop

The Results

The website had a huge amount of traffic due to the successful advertising and marketing Seatriever organised. Sufficient demand was created to get the product into major retailers such as Tesco and the product continues to sell as a well established brand.

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